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Launched in the spring of 2020, Supply Chain Sparrow is a forward-looking digital B2B media brand focused exclusively on the global perishables supply chain, including food/beverage, wine/beer/spirits, cannabis and more.
Supply Chain Sparrow elevates the conversation around best practices, trends, and innovations in the perishables ecosystem, engaging with multiple stakeholders and industries, and sharing information and insights from a global community of growers, manufacturers, transportation and logistics providers, and others.
Supply Chain Sparrow’s growing and diverse base of readers and subscribers are evenly split between perishables importers/exporters, retailers, growers and producers, and the logistics industry that supports them, including 3PLs, transportation providers, cold storage operators, and software and technology vendors.
Supply Chain Sparrow’s Founder and Executive Editor, Lara L. Sowinski, is a veteran editor and journalist who has covered the supply chain industry for the past 21 years. Her industry experience includes positions with Fritz Companies (acquired by U.P.S. in 2001) and Sony Corporation of America. Sowinski served as Editor-in-Chief at World Trade WT100, Food Logistics, Supply & Demand Chain Executive, and is a contributor to the Journal of Commerce.
As a digital media brand, Supply Chain Sparrow produces and distributes content via its website, e-newsletter, podcast, and social media channels (LinkedIn, Facebook, Twitter, Instagram).
Working collaboratively with the client 1:1, Supply Chain Sparrow designs integrated marketing campaigns that utilize a mix of digital platforms and customized content to deliver the results and lead generation desired by the client.
Leaderboard 728 x 90 px $200
Skyscraper 120 x 600 px $200
Medium rectangle 300 x 250 px $200
Square 250 x 250 px $175
Client provides content – starting at $2,000
Supply Chain Sparrow creates content – starting at $4,000
Supply Chain Sparrow e-newsletter, sponsored by client – starting at $500
Dedicated e-newsletter with client’s content – starting at $1,000
Supply Chain Sparrow podcast, sponsored by client – starting at $500
Dedicated podcast with client’s content – starting at $1,000
Supply Chain Sparrow works with client to create social media promotion campaign. Request quote.
Supply Chain Sparrow works with client to produce content (articles, Q&As, case studies), or client provides content. Request quote.
Currently accepting speakers and sponsors for VinRoutes wine supply chain summit, premiering this fall 2020.
Supply Chain Sparrow’s design team is available to assist clients with ads, custom publications, logos and more. Request quote.